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Firstly, No New Competitor Came in Industry and No Content Created by our Competitors but we have been uploading blogs and creating new pages daily!!
This support request has been opened to google company in order to get help, Our overall organic traffic go down nearly %50 since last Tuesday instantly. Waiting for your suggestions
I am writing for the ranking problems and also traffic drops of our website https://www.kargomkolay.com/, over 3 months we've been working on SEO project on this website. We've started to create unique content, upgraded website on technical - SEO conditions both in-site and off-site SEO. The main website have been changed to a Wordpress infrastructure in order to use SEO - Friendly plug-ins such as Yoast SEO, image optimizer etc. Over these three months, we have improved our on page time, dropped Bounce rates, increased our traffic, decreased the connection time to our website (Increased PageSpeed), made the website mobile friendly, cared about UX, increased our keyword data, optimized homepage SEO, decreased number of broken links, none of our page is non-indexed. We have made zero bad-backlinks, as you can see we have made many deals with banks, and some old news webpages linked us (High Authority ones).
What we have improved over three months ?
- Corrected all meta desc
- Corrected all title tags
- Decreased duplicate data
- Improved SEO score; on-page Seo- Always created unique pictures, infographs and videos both on channels like youtube, twitter, facebook etc.
- NO 404 errors
- NO Redirection Errors
- NO Problems at 301 redirections while changing the website to Wordpress
- Improved our security service; we even bought more detailed security host in Amsterdam as well,
- Corrected xml.sitemap
- No problem at robots.txt files
There are some issues that seems like a problem which are;
These both url extensions (/fiyatal and /whatsapp) are on everypage - this is an extra selection bar which exists on every page for visitors in order to quickly reach the (Call Now - Take a Quote - Whatsapp Number Reach). All these 3 has no Url however google sees it as an URL.
I couldn't understand why our rankings dropped this drastically down while we are taking care of that much stuff both on Page SEO and off page SEO. As we look at our comptetitors, some of them using still black-hat SEO backlink methodology (https://www.interco.com.tr/) which has over 827.000 backlink with a DA 17 still and very low.
For search query made [almanya kargo] which is one of the cornerstones;
We have lost 2.5 rank line in just one week (last week) and we have been climbing from 6.9 average line to 2.4 since 3 months.
- https://www.kargogo.com/tr/17-turkiyeden-almanyaya-kargo-gonderimi (1st place)
- https://www.interco.com.tr/almanya-kargo (3rd place)
- https://www.kargomkolay.com/almanya-kargo/ (our website) (6.4 average placement says google)
As you can see the number 1 rank kargogo has zero content, interco has many duplicated spammy content however we do have a unique content which tries to explain every aspect of sending cargo from Turkey to Germany!
I can give many examples of our dropped traffic on pages ( couldn't add scrshot [almanya kargo]).
And for also any other example to a lost traffic;
I will explain the situation with our analytics report for https://www.kargomkolay.com/yurtdisi-kargo-takip/ups-kargo-takip/
https://www.kargomkolay.com/yurtdisi-kargo-takip/ups-kargo-takip/ have uploaded a screenshot of this page's analytics report in order to show you page on time, and bounce rates. We were at the first page since 1 month but drastically dropped to 2 page nearly 4-5 ranking lines. I couldn't understand this also because why this drastically changes occurred urgently. What's the reason, even if our comptetitors sitting and using black-hat techniques.
(on page time last 2 month: 01.57, Bounce Rate: %72,27, Page Views: 2913)
Also, I am sharing two reports for technical report of our website analysis, which are our backlink quality and website audit.The audits made through link assistant.com Website Auditor Tool and SEO SpyGlass (backlinks)
Website Audit says 1375 page has 4xx status code error - which is the issue of .com/fiyatal and .com/whatsapp url extensions. As I have said above these are only used for people to navigate easily. They can easily push fiyat al button to get quotes and whatsapp for contact on whatsapp.
There's only 6 duplicate title
Broken link - 1399 (same issue, bottom navigation bar /fiyatal, /whatsapp)
There's 487 blank meta desc - which are old pages of us and renewing during time period
All other conditions are clear or checkmarked
Pagespeed is according to Insights:
SEO Spyglass says; (backlinks)
The working type of this tools checks your backlinks penalty scores whether they are relevant or harming to your site. Over %50 of a penalty score means that you have to do something for that backlink, however we have "0" backlink which is over %50 penalty score.
Any other issue which you think that the problems existed please ask me,
I am waiting all of your help.
Our overall organic traffic go down nearly %50 since last Tuesday instantly
Was the organic traffic consistent before then before a sudden drop? While I don't have the actual analytics/server logs directly, Ahrefs suggests that there was a brief upward spike that then bounced back down to around where you were before. The trend seems to still be going upward and your site seems to have a solid amount of traffic.
Assuming that is the case, you can probably keep doing what you're doing. It's fairly normal to see occassional short spikes (for example, if a post had a bunch of high-value social media links for a day or two before falling off the front page of those social media platforms).
For search query made [almanya kargo] which is one of the cornerstones;
If that page is particularly important/valuable to your site, you might look into ways to get links to that page specifically. You might also add more internal links pointed toward that page.
Sir, I can do you a nice SEO.
Did you by chance publish a lot of content in April?
"THAT DOG IS GETTING RAPED" - Terry A. Davis
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